If you're the proud owner of a new Ferrari vehicle in the Plano area, then you already know that the feeling of being behind the wheel of one of the world's most capable, luxurious automotive offerings is truly beyond compare. Here at Boardwalk Ferrari, we truly believe the incredible decadent and emblematic reputation the automaker has developed throughout its storied history is one that is not only well-deserved, but is one that will...

You don't usually associate hybrids with Ferrari. The eco-friendly vehicles provide lots of mileage, but the most popular ones are usually pretty petulant when it comes to power. That's simply not the case with our favorite Italian automaker's latest incarnation, LaFerrari.

At Boardwalk Ferrari, we think you'd be hard-pressed to find a vehicle with the ability to go head-to-head with the Ferrari F12berlinetta. It does produce 730 horsepower, and zips from zero to 120 miles per hour in 8.5 seconds, after all. There was one worthy challenge for the supercar: an Airbus A320 airplane. Recently, we stumbled upon some video of this race, done in the name of charity.

If you are a luxury sports car enthusiast or Ferrari fan in the greater Plano area, you can probably remember hearing about our 1960 Ferrari GT SWB that when on auction last month. While we have always prided ourselves on be able to provide anyone in the Fort Worth community with a high quality luxury sports car, we also would like to inform our current Ferrari owners of a special we are currently running.

When you think of the companies Apple and Ferrari what comes to mind? We're willing to guess that some of our Ferrari fans out in Houston might have said industries leaders, quality companies, or extremely innovative. Here at Boardwalk Ferrari we won't discredit any of those statements however, our favorite Italian automaker was found to be the most powerful brand in the world by BrandFinance Global 500.

Our Ferrari fans in Plano who keep up with our Boardwalk Ferrari blog have most likely already heard that a new vehicle is in the works to replace our Ferrari Enzo. So far details have been excoriatingly few and far between, but recently we got a look at it testing in Europe.

Here at Boardwalk Ferrari of Plano, we have always known that thrill seekers and luxury sports car fans love visiting our dealership. Ferrari's performance is unparalleled and owners can expect their vehicles to perform great even if their vehicle is an older model. Recently one of our 1960s models made headlines in the news and we would like to dedicate a Boardwalk Ferrari blog post and tell our fans all about it.

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Boardwalk Ferrari of Plano hopes everyone in the Dallas, Fort Worth and Houston communities had a spectacular New Year's Eve. Many of you probably made New Year's resolutions and we think that keeping promises is important. We are excited to be able to report that Ferrari has also worked on keeping its promise to be committed to greener options.

Ferrari fans in America are looking forward to the Ferrari Challenge of 2013. Here at Boardwalk Ferrari, we would like to dedicate a Ferrari blog post to explain the event. We understand the challenge in keeping up to date with the many events Ferrari puts on each year.

Here at Boardwalk Ferrari we are excited to inform iPad and iPhone users that our newest application has been released. Coined Ferrari MANIA the newest app was developed by YUZA, a leading mobile application developer based in London. Ferrari MANIA allows fans and enthusiasts the ability to keep up with the brand and look at new Ferrari sports cars virtually.